Your International Trainers

We are thrilled to introduce the exceptional team of trainers who will guide you through the P2P Accelerator Program.

With the combined experience in fundraising and P2P, these four experts are the ideal mentors to help you succeed.

Their diverse backgrounds and proven track records make them the go-to choice for anyone looking to elevate their charity's fundraising efforts.

We are truly excited to have brought together such a distinguished group of professionals, and we are confident that their insights, support, and mentorship will be instrumental in your journey towards success.

Jillian Stewart

Jillian Stewart

My love for peer-to-peer fundraising began 23 years ago when I signed up to ride a bike across Alaska and raise funds for AIDS vaccine research.

Since then I have trained and coached countless organisations – big and small – on how to build successful P2P fundraising programmes.

I'm now excited to be lending my expertise to this accelerator programme and sharing best practices, shortcuts and hacks which will equip organisations with the tools and knowledge they need to create their own powerful and sustainable P2P program.

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23+ years of experience
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Consulted and coached clients in 15 countries
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Developed successful peer-to-peer fundraising strategies for nearly every size of organisation
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Founder of Peerworks
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Marco Kuntze

Marco Kuntze

For 15 years, I've been passionate about peer-to-peer fundraising and love sharing my experiences with nonprofits of all sizes around the globe.

I have trained, spoken at conferences and advised charities in over 20 countries, from Germany, Norway and the UK to Japan, Thailand and Kenya.

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Peer-to-Peer fundraising specialist
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Worked with large charities such as UNICEF, WWF and Cancer Research UK
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Helped Cancer Research UK optimise their fundraising platform for their Race for Life event
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Jesper Juul Jensen

Jesper Juul Jensen

Jesper has been working with P2P fundraising since 2011 and has collaborated on 100+ P2P fundraising campaigns across all of Scandinavia, the UK and Spain.

Jesper is CEO of BetterNow which builds digital solutions for P2P fundraising. He has written an award-winning paper on social entrepreneurship and did his master's thesis on the economic theories of the non-profit sector.

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Worked on more than 100 P2P campaigns
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CEO of BetterNow
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Jacob Møllemose

Jacob Møllemose

Jacob's expertise is rooted in his hands-on experience running three telephone fundraising agencies.

He understands the power of emotions and the 'big why' in inspiring donors. Jacob has explored the potential of telephone fundraising beyond its traditional scope, focusing on multichannel strategies and lifetime value as core guiding principles.

This approach has improved fundraising outcomes for both donors and organizations.

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20+ years of experience as a fundraiser
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Founder of Impact Talks
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e.g. Jacob

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e.g. Jesper

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e.g. Marco

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e.g. Gillian

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Learn best practices from these Nordic charities

Fundracers

Jacob Bay

Founder

LinkedIn

Suicide Zero

Stina Sundström

Insamlingsansvarig privatgivare

LinkedIn

Børneulykkesfonden

Henriette Madsen

General Secretary

LinkedIn

Core Values of the P2P Accelerator Course

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Focus on Impact

Prioritise meaningful outcomes, ensuring your fundraising efforts make a significant difference quickly.

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Move Fast

Accelerates your learning and implementation, enabling rapid progress and immediate application of skills.

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Be open

Encourages transparency and sharing, fostering an environment where ideas and feedback flow freely.

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Thrive for results

Driven by tangible achievements, the program is dedicated to maximizing your fundraising success.

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Be collaborative

Promotes teamwork and partnerships, allowing you to learn from and support fellow participants.

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Trust

Builds a foundation of reliability and confidence, ensuring a supportive and trustworthy learning experience.

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Agency

VP of Growth Marketing

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Dec 2021 — Present
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Company

Content Marketing Lead

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Jan 2021 — Dec 2021
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Venture

VP of Global Marketing

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Jan 2019 — Dec 2020
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Startup

Content Marketing

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Jan 2017 — Dec 2018
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Business

Global Marketing Lead

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Jan 2016 — Dec 2016
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Agency

VP of Growth Marketing

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Dec 2021 — Present
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Company

Content Marketing Lead

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Jan 2021 — Dec 2021
Venture Logo - Course X Webflow Template

Venture

VP of Global Marketing

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Jan 2019 — Dec 2020
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Startup

Content Marketing

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Jan 2017 — Dec 2018
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Business

Global Marketing Lead

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Jan 2016 — Dec 2016

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"Amazing marketing teacher"

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Ryan Cannon
Chief Executive Officer

"He is truly an expert of the industry"

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Sophie Moore
VP of Marketing

Frequently Asked Questions

Read more about the P2P Accelerator course. If your question isn't answered here, please get in touch with us via the contact page.

How long does the programme run for? 

The P2P Accelerator Program spans 100 days, featuring 11 modules and a structured curriculum designed to elevate your charity's P2P fundraising capabilities.

Unlike a normal course, an accelerator provides intensive guidance, mentorship, and hands-on experience, ensuring immediate application of skills.

It also fosters a collaborative environment with networking opportunities, giving you access to a supportive community of like-minded charities.

How are the trainers selected?

We have a diverse group of speakers to showcase a variety of approaches, allowing you to choose the methods that best suit your cause, charity setup, and ambitions for running your P2P program.

Additionally, you will receive individual feedback on assignments to ensure you can make a massive impact.

How is the program delivered?

The program is delivered online through cohort-based learning sessions, live online workshops, and personalized feedback sessions.

You'll also have access to a range of digital learning tools and resources - and always be able to share an post question with other participants, trainers and the team supporting your 100 day journey.

Do you have a refund policy for the course?

Yes, we offer a refund policy before the launch of the program. In certain cases it will be possible to join a later cohort if sickness makes you and your team unable to take part.

What topics are included in the course?

The course covers a wide range of topics, including the basics of P2P fundraising, birthday fundraisers, campaign execution, financial planning, and strategies for building organizational buy-in.

Who is this program designed for?

This program is ideal for fundraisers of all experience levels who want to enhance their charity's P2P fundraising efforts and learn from experts in the field.

The ticket for the accelerator program is sold to an organisation, allowing any number of staff members from the purchasing charity to take part.

The program has been developed in cooperation with BetterNow as a customer success program, and any charity, regardless of the platform they use, is welcome.

Is the course good for fundraising beginners?

Yes, the course is designed to accommodate both beginners and experienced fundraisers.

Basic understanding of fundraising principles will be beneficial but is not required, and you will be introduced in both developing P2P program, how it fits into your charities fundraising ecosystem and you start raising funds before the end of the 100 days.

How can I apply for the program?

You can apply for the program by visiting our application page.

Limited seats are available for the Fall 2024 and Spring 2025 cohorts, so we encourage you to apply early to secure your spot.

Join the Peer-to-Peer Accelerator Programme today

Elevate your charity's fundraising capabilities in just 100 days